Experiential Learning Projects (FoMS) – Fall Semester 2025

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    Project Overview

    The Department of Business Administration, Faculty of Management Sciences, successfully hosted the Experiential Learning Project Exhibition on 26th December 2025 for the Fall 2025 semester. This landmark event provided undergraduate students with a platform to extend their learning beyond the classroom, engaging directly with industry mentors and applying theoretical knowledge to practical, real-world business challenges.

    A total of 124 projects were presented across diverse disciplines, including Accounting & Finance, Management & Human Resource Management, Marketing, Entrepreneurship, Social Sciences, Supply Chain Management, and Data Analytics. These mini-capstone projects, completed in collaboration with national and multinational organizations, under the supervision of industry mentors, showcased students’ applied research, analytical thinking, and problem-solving skills. The exhibition reflected the department’s commitment to project-based and experiential learning, highlighting the academic rigor and practical relevance of students’ work.

    Guided by both faculty and industry mentors, students translated academic concepts into actionable solutions. The projects were evaluated by 52 senior industry professionals, who commended the project’s analytical depth, innovative approaches, and alignment with contemporary industry practices. The exhibition reinforced the bridge between classroom learning and corporate experience, fostering industry engagement and professional development.

     Industry Engagement and Mentorship

    The student projects were conducted in collaboration with 74 organizations, ensuring strong integration of academic learning with professional practice. Senior industry executives actively mentored students, offering strategic guidance, domain-specific expertise, and practical insights. This close engagement enabled students to gain first-hand exposure to real-world corporate environments while successfully completing their projects. The exhibition reinforced strong industry–academia linkage, with students engaging directly with senior professionals including:

      • Mr. Suhail Khan – General Manager (GM), Orient Textile
      • Dr. Saima Akhter – Managing Director, Sohail Trust Hospital
      • Mr. Jamil Anwar – Director Comm. and Banking Relationship Management, Habib Oil Mills
      • Mr. Imran Shakir – Head of Research, Spectrum Securities
      • Mr. Ayaz Shoukat – Chief Financial Officer (CFO), Bin Qasim Packages Pvt. Limited
      • Mr. Salahuddin Khan – Group Product Manager, AGP Pharma
      • Mr. A. Samad – Director Marketing, Pham Evo
      • Mr. Kamran Ahmed – CFO, Agha Steels Limited
      • Mr. Sarfaraz Ahmed – Senior Vice President Finance, National Bank Limited
      • Mr. Naveed Alam – CFO, Master Group
      • Mr. Syed Mubashir (CA) – Head of Accounts – Gul Ahmed Textile
      • Mr. Zar Badshah – Head of Business Development – AKD Securities
      • Mr. Muhammad Fahad – Senior VP – Meezan Bank Limited
      • Mr. Taimoor Ebrahim – General Manager – Mondelez
      • Mr. M. Saad Malik – Head of Operations – KIA Motors
      • Mr. Ehsan Badar – SVP – NBP
      • Mr. Mustafa Bilal Khawaja – Head of HR – Burque Corporation
      • Mr. Adil Riaz – Director HR – Pakistan Cables
      • Ms. Uzma Safdar – Head of HR – Herbion Pharma
      • Mr. Asad Bukhari – GM – Shell
      • Mr. Zubair Humayon Shah – Marketing Manager – Genix Pharma
      • Mr. Atif Rafeeq – Deputy General Manager – Getz Pharma
      • Ms. Laiba Adnan – Head of Corporate Communications – Herbion
      • Mr. Jawwad Ali – Deputy General Manager Marketing – LuckyOne Mall
      • Dr. Mohammad Ayaz – Head, Pakistan Technical Centre – Abbott Laboratories
      • Mr. Fahd Jafri – Country Manager – Hapag Lloyd
      • Mr. M. Raheel Koba – Senior Manager Supply Chain – Gadoon Textile Mills

    Project Overview, Evaluators and Discipline-wise Distribution

    The evaluators, representing leading organizations, assessed the experiential learning projects and rated the majority of them in the Excellent and Good categories. They expressed strong appreciation for the students’ work, particularly noting its practical relevance, analytical rigor, and alignment with industry requirements. The evaluators also provided constructive feedback, recommending enhanced cross-disciplinary collaboration, greater integration of advanced analytics, expansion of real-time industry-based projects, and further strengthening of students’ presentation skills. Following is the snapshot of the total number of projects and the evaluators.

    DisciplineNumber of ProjectsNumber of Evaluators
    Accounting & Finance3013
    Social Sciences295
    Management & HRM2413
    Entrepreneurship207
    Marketing1610
    SCM32
    Data Analytics22
    Total12452

     

    These experts, representing leading organizations across pharmaceuticals, textiles, banking, steel, FMCG, healthcare, and financial services, provided structured evaluations, noting the practical applicability, innovative approach, and analytical depth of student projects.

     Conclusion

    The Experiential Learning Project Exhibition – Fall 2025 was conducted successfully, achieving its academic and professional objectives. The event highlighted the department’s dedication to experiential learning, research excellence, and industry integration, providing students with meaningful exposure to corporate practices and enhancing the quality of applied research.

    Special appreciation is extended to:

    • Prof. Dr. Amanat Jalbani – for strategic guidance
    • Prof. M. Ekhlaque Ahmed – for leadership and continuous support
    • Program Managers and Project Supervisors – for project execution and display
    • Faculty, administrative and SHU staff, industry mentors, external evaluators, and students – for their collective efforts in ensuring the success of this initiative

    The exhibition exemplifies the department’s ongoing commitment to bridging academic excellence with industry engagement, preparing students to meet contemporary business challenges with competence, innovation, and professionalism.

    Further Details – List of Projects

    No.Teacher NameTitle of Projects
    1Saman IsmailStudy of Marketing Mix, STP & Competitors of Brooks Pharma
    2Saman IsmailStudy of Marketing Mix, STP & Competitors of Shan Foods
    3Saman IsmailStudy of Marketing Mix, STP & Competitors of Ali Gohar Pharma
    4Saman IsmailStudy of Marketing Mix, STP & Competitors of Bisconni
    5Saman IsmailStudy of Marketing Mix, STP & Competitors of Orient Textile
    6Saman IsmailStudy of Marketing Mix, STP & Competitors of Hilal Foods Company
    7Saman IsmailStudy of Marketing Mix, STP & Competitors of Universal Packaging
    8Ekhlaque AhmedStrategy Design & Execution Process at Phamevo
    9Ekhlaque AhmedStrategy Design & Execution Process at GreenO
    10Ekhlaque AhmedDistribution & Channel Process at Unilever
    11Shah Muhammad SaleemConsumer Insight – Bonus Washing Powder
    12Shah Muhammad SaleemConsumer Insight – Shan Shoop Noodles
    13Shah Muhammad SaleemConsumer Insight – Hilal Cupcake
    14Shah Muhammad SaleemConsumer Insight – Igloo Icecream
    15Dr. Muhammad Fahad AnwarReal estate project management practices
    16Dr. Muhammad Fahad AnwarHealthcare operations management
    17Priyanka BajajOB-Based Hermeneutical Analysis
    18Priyanka BajajOB-Based Hermeneutical Analysis
    19Priyanka BajajOB-Based Hermeneutical Analysis
    20Priyanka BajajDesigning a Board Game to Teach HRM
    21Priyanka BajajManagement Audit of Habib Oil Mills
    22Priyanka BajajManagement Audit of Abbott Company
    23Priyanka BajajManagement Audit of Port Link Pvt Ltd
    24Priyanka BajajManagement Audit of Youngs Pvt Ltd
    25Priyanka BajajManagement Audit of Hilton Pharma
    26Priyanka BajajManagement Audit of Meezan Bank
    27Priyanka BajajManagement Audit of Habib Metro Bank
    28Priyanka BajajManagement Audit of U&I (J.)
    29Priyanka BajajFuture-Ready Workforce
    30Priyanka BajajFuture-Ready Workforce
    31Sarmad HasanWACC & Profitability
    32Sarmad HasanEquity Research – UBL
    33Sarmad HasanEquity Research – Spectrum
    34Dr. Nayeem AnsariIFRS 18 – Pharma
    35Dr. Nayeem AnsariIFRS 18 – Steel
    36Dr. Nayeem AnsariIFRS 18 – Textile
    37Dr. Nayeem AnsariIFRS 18 – Airline
    38Dr. Nayeem AnsariIFRS 18 – Biscuit
    39Dr. Nayeem AnsariIFRS 18 – PNSC
    40Dr. Syed Iradat AbbasIslamic Conversion – Bank A
    41Dr. Sadaf Hafeez ChohanHuman Mind Uncovered: A World of Psychology
    42Dr. Sadaf Hafeez ChohanEarly Roots of Psychology, Major Schools of Thought
    43Saman IsmailComprehensive Organizational Analysis of AKUH
    44Dr. Syed Iradat AbbasEvaluating Strategic, Technological, and Customer-Centric Challenges in the Islamic Conversion Process of Bank B
    45Dr. Rehan Muzamil ButtDevelopment of a Mosquito-Repellent Bath Bag Using Natural Ingredients
    46Dr. Rehan Muzamil ButtEcoBloom
    47Dr. Rehan Muzamil ButtColores Vitae
    48Dr. Rehan Muzamil ButtPill Minder
    49Dr. Rehan Muzamil ButtProjectVault
    50Dr. Rehan Muzamil ButtBeyond the Pill: Topical Sildenafil SLNs for ED Treatment
    51Dr. Rehan Muzamil ButtStudent Care Kits: A Practical Step Toward Healthier Campuses
    52Dr. Rehan Muzamil ButtSkycript – Encrypted File Sharing App
    53Dr. Rehan Muzamil ButtStrandStrong: Five-Step Hair Care Routine
    54Dr. Rehan Muzamil ButtKarrub
    55Dr. Rehan Muzamil ButtJewelrybyNE
    56Dr. Rehan Muzamil ButtNutri Bar – Breakfast Replacement Bar
    57Dr. Rehan Muzamil ButtInnovation in Wireless Charging for EVs
    58Dr. Rehan Muzamil ButtColors of Life
    59Dr. Rehan Muzamil ButtBeadsnpearls
    60Dr. Rehan Muzamil ButtHerbal Oral Dissolving Strips for Stress & Sleep
    61Dr. Rehan Muzamil ButtOn-Demand Ambulance Mobile Service
    62Dr. Rehan Muzamil ButtLumea SunKiss
    63Dr. Rehan Muzamil ButtPerfume Aureza
    64Abid Khan, ACMA, ACISERP Implementation – Oracle Fusion in Textile Business
    65Abid Khan, ACMA, ACISAccounting & Financial Reporting in SMEs
    66Dr. Waleed WastiComparative Analysis: Shan Foods vs National Foods
    67Dr. Waleed WastiStrategic Comparison of Tapal and Lipton
    68Dr. Waleed WastiNVIDIA vs AMD: A Comparative Market Study
    69Dr. Waleed WastiStrategic Competition in Monopolistic Retail Markets
    70Dr. Waleed WastiKFC vs Kababjees: Market Strategies
    71Dr. Waleed WastiBisconni vs Peek Freans
    72Dr. Waleed Wasti4Ps Analysis of Khaadi and Sapphire
    73Dr. Waleed WastiInformal Economy Mapping
    74Muhammad Abdullah Idrees5-Year Financial Analysis of Fauji Foods Ltd.
    75Muhammad Abdullah Idrees5-Year Financial Analysis of Pakistan Cables Ltd.
    76Muhammad Abdullah Idrees5-Year Financial Analysis of Feroze1888 Mills Ltd.
    77Muhammad Abdullah Idrees5-Year Financial Analysis of Shabbir Tiles
    78Muhammad Abdullah Idrees5-Year Financial Analysis of Dewan Farooque Motors
    79Muhammad Abdullah Idrees5-Year Financial Analysis of Attock Cement
    80Muhammad Abdullah Idrees5-Year Financial Analysis of Cherat Packaging
    81Muhammad Abdullah Idrees5-Year Financial Analysis of Searle Company
    82Muhammad Abdullah Idrees5-Year Financial Analysis of Attock Refinery
    83Dr. Muhammad Fahad AnwarOptimizing Supply Chain Operations at Domino’s Pizza
    84Dr. Shamaila BurneyPractical Innovations for Re-Designing Talent Management
    85Dr. Shamaila BurneyLeadership & Management Alignment – Herbion
    86Dr. Shamaila BurneyLeadership & Management Alignment – DHA Golf Club
    87Dr. Shamaila BurneyLeadership & Management Alignment – Meat the Cheese
    88Dr. Shamaila BurneyLeadership & Management Alignment – AKD Securities
    89Dr. Shamaila BurneyLeadership & Management Alignment – Trifit
    90Dr. Shamaila BurneyLeadership & Management Alignment – Aabhi Pvt Ltd
    91Dr. Shamaila BurneyLeadership & Management Alignment – Burque Corp
    92Dr. Shamaila BurneyLeadership & Management Alignment – U&I Garments (J.)
    93Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    94Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    95Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    96Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    97Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    98Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    99Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    100Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    101Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    102Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    103Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    104Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    105Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    106Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    107Dr. Sadaf Hafeez ChohanUnderstanding Sub Fields of Psychology
    108Dr. Sadaf Hafeez ChohanGreek Philosophers
    109Dr. Sadaf Hafeez ChohanGreek Philosophers
    110Dr. Sadaf Hafeez ChohanModern Philosophers
    111Dr. Sadaf Hafeez ChohanModern Philosophers
    112Mr. Danish HussainBridging Data and Business
    113Mr. Danish HussainData-Driven Financial Insights
    114Salman GilaniStrategic Costing Almirah
    115Salman GilaniStrategic Costing
    116Salman GilaniProfit Maximization
    117Mahmood HussainAudit Report & Opinions
    118Mahmood HussainKey Risks & Audit Assertions
    119Shah Muhammad SaleemLaunch SAAF SHINE
    120Shah Muhammad SaleemLaunch ETHEREAL VOWS
    121Nayeem AnsariCapstone FDI
    122Nayeem AnsariCapstone HR Manual
    123Nayeem AnsariIslamic Banking – Murabaha
    124Nayeem AnsariDelisting

     

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